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FLASHBACK: HASBRO'S 1965 Homeless Doll

The impoverished doll came without shoes and dressed in a burlap sack with patches and a safety pin holding the outfit together. The doll had oversized eyes and just looks somewhat demonic and creepy.

With large sad brown/red eyes, a drooping mouth, and mop of unkempt blond hair, Little Miss No-Name’s piteous state was accented by a large plastic teardrop that could be inserted into a hole under her one of her eyes. Adding to her plight, the doll’s hand was molded such that, when her arm was extended, she appeared to be begging.

Hasbro emphasized Little Miss No-Name’s plight in its advertising. Print ads often played up what “the Doll with the Tear” lacked:

She doesn’t have a pretty dress.
She doesn’t have any shoes.
She doesn’t even have a home.
All she has is love.

The doll’s packaging presented Little Miss No-Name standing outside in a cold, slushy snowstorm. Hasbro doubled-down on the Little Miss No-Name’s backstory with this personal plea on the box:

I need someone to love me
I want to learn to play
please take me home with you
and brush my tear away

The doll’s shelf life lasted just a few years. But while she was on the market, Hasbro pulled out all the stops, including a cross-promotion with Borden’s Dutch Instant Chocolate Flavored Mix in 1968:

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What do you think?

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A E
A E
25 days ago

Your vintage finds are at the same time disturbing and reassuring in a sick way – they reveal more of the long game than we might have otherwise seen.
So they instigated economic barrenness, then attempted to sway the public trying to get through these times as best they could by telling them “love’s not enough”, but in doing so made them discard the love bit entirely (in the name of love for this crying icon) in hopes of working to feed their machine and avoid crushing poverty in the future. They sold out family for chasing wealth (which never brings true security as it is fleeting, as they say), enriched themselves, and gave the public a bit more financial resources than before, all while driving men’s pay down so women had to work, too, to make the rough equivalent of what men used to make as sole providers. They literally gained twice the productivity for the same cost, drove our children into their schools and broke up homes and told us they were saving us in doing it. And feminists saw it as a win.

Last edited 25 days ago by lgageharleya
A E
A E
25 days ago
Reply to  A E

As an aside, did you know chess started out as a four-player game? Strategy used to be encouraged. Now we see two player as genius and even they can’t see what these bloodsucking ghouls have been strategizing all along.
Also, around the same period they were driving down men’s salaries they were also destroying pension and other benefits. So, slightly higher pay for far less wealth and they make even more for themselves in the carving out of benefits.

Last edited 25 days ago by lgageharleya
Lilpeep
Lilpeep
25 days ago

Look at her face. Poor baby doll has symptoms of FAS: a very thin upper lip, a short upturned nose, and a smooth skin surface between the nose and upper lip.

Lilpeep
Lilpeep
25 days ago
Reply to  Lilpeep

Meaning her “mother” was a raging alcoholic during pregnancy. How sad.

Sean L.
Sean L.
25 days ago

Jewish

detectiverico
detectiverico
25 days ago

Looks like panda eyes to me

Crow T Robot
Crow T Robot
24 days ago

Delete, I’m struggling to figure out how this ties in to our usual articles. Can you help me?

Fleurdamour
Fleurdamour
24 days ago

You are quite the archivist, Delete!

Nanoona
Nanoona
16 days ago

It was Anne Heche as a little girl.

teflon
teflon
19 days ago

helllll nawwwwww lmfaooooooooooooooooooo

Mia
Mia
24 days ago

So cute! I want one

stevencasteel
stevencasteel
23 days ago
Reply to  Mia

Brilliant marketing tbh. Really triggers the urge to protect and go, “Awww, poor thing”.

Lost Continent
Lost Continent
25 days ago

Aw poor lil miss no name 🙁

🥺

But seriously what does this have to do with anything?

Micha-El
Micha-El
24 days ago
Reply to  Lost Continent

You will have to take a poor refugee into your home, thats what.